When we first saw how simple (but effective) the Embrace scar therapy device was, we knew that the design and messaging had to follow suit.
Fundamentally, the project was all about beauty. The beauty of design. The natural beauty of skin. The beauty of great ideas. And perhaps the most impressive, the beauty of getting a ton of advanced engineering into a simple, nearly invisible, product design.
Neodyne Biosciences is developing and commercializing innovative tissue repair devices to minimize scar formation, restoring both function and aesthetic appearance.
Approximately 80 million surgical procedures are performed in the US each year. Additionally, there are millions of existing unwanted scars that could be revised and treated if there were an effective and durable solution. Embrace Advanced Scar Therapy is that solution.