Philips Volcano is a market leader for guiding innovation within healthcare and social sciences. Well known for their industry leading technology and human focus, they partnered with Recreation to help them deliver equally innovative brand solutions. From our early stages helping to grow Volcano brand, all the way to our most recent work with Philips Volcano, Recreation has helped bring their brand story to life every step of the way.
In order to better promote the Phoenix device to physicians and healthcare administration, we worked with Volcano to visually convey the unique features and benefits their device has to offer. Recreation storyboarded, designed, and produced a fully animated product video utilizing the latest in 3D rendering technology to showcase device features up close and highly detailed.
To help Volcano stand out from the crowd, Recreation created a complete trade show package of promotional material directly contained within a single overarching campaign featuring an industry leading augmented reality interactive advertisement. Each piece directly tied back to the interactive augmented reality video, adding emphasis to the full 360 degree support Volcano provides.